Coripik

Coripik is a snack brand created to bring joy in every bite — crispy, flavorful, and designed to be your “Teman Santaimu.”
The brand balances fun and friendliness with quality and scalability, built for mass market distribution while maintaining strong visual identity.

🪧 Tagline

Teman Santaimu
More than just a slogan — it’s a brand tone that connects with every relaxing moment.

🎨 Brand System

Logo Design — Playful letterforms with bite-style ‘O’ that instantly signals “snack” and memorability
Color Palette — Bold orange-red background for appetite and energy
Typography — Round and casual, easy to read, reflects fun and approachability
Packaging Ready — Adaptable to various SKUs, both digital and offline
Brand Architecture — Part of a larger ecosystem (e.g. CORUPUK, COBAKSO)

📦 Product Direction

🌶️ Variants: Spicy, Cheese, Seaweed, etc.
🏪 Designed for both retail outlets and online marketplaces
📱 Can be promoted through reels, memes, and relaxed UGC content

💡 Highlights

✅ Modern snack branding for a local audience
✅ Strong tone of voice and tagline
✅ Scalable design across packaging, social, and shelf

Coripik isn’t just about chips — it’s a bite-sized escape, crafted with design and intention.