Corupuk

Corupuk is a bold, locally-crafted kerupuk brand — made for every plate and every person.
With the tagline “Teman Makanmu,” it doesn’t just sit on the side of the plate. It brings crunch, fun, and flavor to every meal moment.

✍️ Brand Message

Corupuk is not an afterthought.
It’s a modern tribute to an Indonesian tradition — a daily essential reimagined with scalable branding, joyful tone, and unforgettable identity.

🎨 Brand System

Logo — Rounded, bite-style logotype with strong Indonesian vibe
Tagline — “Teman Makanmu” emphasizes utility and connection
Packaging Style — Simple, playful, and bold (red as hunger trigger)
Brand Architecture — Part of a larger ecosystem (e.g. CORIPIK, COBAKSO)

🥢 Product Positioning

💥 Crispy, light, and flavor-packed kerupuk
🧂 Variants: original, bawang, udang
🛒 Format: suitable for retail shelves, warung, and online delivery

💡 Highlights

✅ Fun branding with strong daily-life positioning
✅ Part of scalable snack brand system
✅ Visually coherent with other CO-brand family
✅ Ready for collaboration with local F&B businesses

Corupuk isn’t just kerupuk. It’s identity. It’s Indonesia.
And it’ll make you say: “Gak lengkap tanpa Corupuk.”